MLW Teasing Major Changes to Brand in Coming Months

MLW is one of the few promotions in the U.S. to feature a women’s division.  While I personally don’t care if they have one or not (the industry has a strong female presence regardless), MLW is trying to get hype for their potential brand.

Top shelf wrestlers on the other hand are becoming more and more scarce.  Yes, there are future greats available right now but the name value of top stars, especially among women, is the lowest it’s been in years.  There aren’t any top shelf free agents in women’s wrestling, though there are gems who deserved to be given exposure.  The first name that jumps to mind is Mercedes Martinez.

Assuming MLW does launch their women’s division this year, it’ll be interesting to see who they contact to join.

 

Major League Wrestling has announced that they’re partnering with Addanced Research Systems to launch a new innovation lab, designed to provide information on injury prevention and rehabilitation.  The service will also “enrich” the viewer experience  by adding analytics to the television format.  Whatever that means.  The press release is below.

MLW Partners With Martial-arts Advance Research Systems To Launch Innovation Lab

Major League Wrestling is partnering with Martial-Arts Advance Research Systems (MARS) to launch an innovation lab.

The innovation lab is designed to explore furthering athlete development and injury prevention in addition to bout analysis and athlete evaluations. MARS will also provide MLW’s television division with in-depth analytics to further enrich the viewer’s experience.

MARS is a leading sports analytics and insights technology company. Known for their breakthrough research exploring the science and engineering underlying athletic endeavors, this partnership marks MARS’ first foray into professional wrestling.

“MARS is going to bring some breakthrough tech to MLW,” said MLW CEO Court Bauer. “We’re extremely proud of this partnership and what it will bring to the league, its athletes and fans.”

MARS has worked in the past with MIT Management Sloan School and with some of today’s global leaders in combat sports.

The innovation lab will tap into MARS’ emerging technology team.

The innovation lab will be housed in the MARS training complex in Ballard, Utah.

The league has been already been putting the partnership to good use with MARS testing all sorts of new innovations – innovations that will be coming to a TV near you soon.

Lastly in MLW news, Tony Schiavone and Jim Cornette might both be done with the promotion.  AEW has apparently signed Schiavone and Cornette has apparently worked his last scheduled date with the promotion.

Cornette’s departure shouldn’t come to anyone’s surprise, as he’s feuded with Sami Callihan and Mance Warner publicly, bringing some unnecessary controversy to the brand.   Cornette’s deal was just up, it’s not like he got fired, but I have to imagine Court Bauer isn’t happy with how things went down at times with Cornette and the talent.